There is hope that we are leaving a tumultuous year behind us as we all hope to move into a more positive 2021. The new decade of 2020 has been full of bold noise, negativity, confusing and destructive messages, bright colours, anger and fear.
It’s human nature to yearn for something a little more understated and hushed, nurturing and even nostalgic. By desaturating colours, we create a profound sense of calm.
2020 embraced bold designs and negatively invasive, shouty communication with news of the pandemic, raging bushfires, famine, elections, lockdowns, black lives mattering and countries exiting. The year flew by in a red-hued haze leaving the population reeling and in desperate need for a cocoon of peace. Enter stage left, muted colours and a drive towards positivity and better health and wellness.
Ethical Tees want to encourage kindness and courage, which resonates deeply with the current climate of uncertainty. They want to help you press the mute button and calm the lunacy. Muted colours feel very natural, organic and authentic and will carry visual or text designs genuinely and comfortably. Muted colour visuals work exceptionally well with brighter or darker fonts, it makes the message stand out without too much clashing noise.
We will see a lot of warmth in the colours and a lot of hues that embrace nature. These earthy tones help create a feeling of stability, growth and potential; and provides a firm foundation for change and creativity. Some colours of nature are vibrant, which afford a little pop of colour which add a little happiness into our lives, but even these have been toned down a little. Think of the words that describe our needs trust, nurture, calm and expression, retreat, and reset.
The eco-friendly t-shirt world has seen the softer colour palette being used as a platform to promote strong geometric and abstract shapes. Graded colours will be added to intricate art, colour filters and throughout bolder fonts. The quietness of colour complements unflinching form and adds texture and depth to the design yet allows a real feeling of connection through flowing lines. Minimalist and retro fonts are used over dreamy colour graded illustrations. Weighty fonts create contrast and hierarchy in the designs and sit happily on simple or even the most complex backgrounds.
Muted colours and flowing shapes can be used throughout the ethical printing process to create a natural, approachable and genuine feeling throughout your designs, pair this with the heavier fonts and you’ll have a unique composition. You’ll already see the trend moving through various social media platforms where Instagram users and stock photographers are using muted hues across their portrait and landscape images. Designers are cleverly moving through colour scales from white to black and allow freedom for a rainbow of colours in between. Sunshine yellow becomes olive green or blonde, vibrant pink turns to aubergine or lilac and bright blue moves to the colours of an inky night sky or cornflower blue. The changes are subtle and tranquil.
Ethical Tees have several printing options that will keep your designs and nostalgic colours bold and fresh. Their screen printing methods work on any type of organic t-shirt, the water-based organic inks are long-lasting and hard-wearing and a perfect choice for orders of over 50 ethical t-shirts. For smaller orders, direct to garment printing allows your design to sit perfectly straight onto the fabric; the print stretches the way the garment does.
Ethical tees supply a range of certified fair trade manufactured t-shirts that have been produced using sustainable energy generated from wind and solar power that provides an immediate solution for business and climate change. EarthPositive® apparel is made to demonstrate the highest possible environmental, social and ethical standards, in one of the world’s most environmentally damaging industries, and to provide the music, fashion and promotional garment industries with a familiar product with which to
promote awareness and take action on climate change.
There is hope that we are leaving a tumultuous year behind us as we all hope to move into a more positive 2021. The new decade of 2020 has been full of bold noise, negativity, confusing and destructive messages, bright colours, anger and fear.
It’s human nature to yearn for something a little more understated and hushed, nurturing and even nostalgic. By desaturating colours, we create a profound sense of calm.
2020 embraced bold designs and negatively invasive, shouty communication with news of the pandemic, raging bushfires, famine, elections, lockdowns, black lives mattering and countries exiting. The year flew by in a red-hued haze leaving the population reeling and in desperate need for a cocoon of peace. Enter stage left, muted colours and a drive towards positivity and better health and wellness.
Ethical Tees want to encourage kindness and courage, which resonates deeply with the current climate of uncertainty. They want to help you press the mute button and calm the lunacy. Muted colours feel very natural, organic and authentic and will carry visual or text designs genuinely and comfortably. Muted colour visuals work exceptionally well with brighter or darker fonts, it makes the message stand out without too much clashing noise.
We will see a lot of warmth in the colours and a lot of hues that embrace nature. These earthy tones help create a feeling of stability, growth and potential; and provides a firm foundation for change and creativity. Some colours of nature are vibrant, which afford a little pop of colour which add a little happiness into our lives, but even these have been toned down a little. Think of the words that describe our needs trust, nurture, calm and expression, retreat, and reset.
The eco-friendly t-shirt world has seen the softer colour palette being used as a platform to promote strong geometric and abstract shapes. Graded colours will be added to intricate art, colour filters and throughout bolder fonts. The quietness of colour complements unflinching form and adds texture and depth to the design yet allows a real feeling of connection through flowing lines. Minimalist and retro fonts are used over dreamy colour graded illustrations. Weighty fonts create contrast and hierarchy in the designs and sit happily on simple or even the most complex backgrounds.
Muted colours and flowing shapes can be used throughout the ethical printing process to create a natural, approachable and genuine feeling throughout your designs, pair this with the heavier fonts and you’ll have a unique composition. You’ll already see the trend moving through various social media platforms where Instagram users and stock photographers are using muted hues across their portrait and landscape images. Designers are cleverly moving through colour scales from white to black and allow freedom for a rainbow of colours in between. Sunshine yellow becomes olive green or blonde, vibrant pink turns to aubergine or lilac and bright blue moves to the colours of an inky night sky or cornflower blue. The changes are subtle and tranquil.
Ethical Tees have several printing options that will keep your designs and nostalgic colours bold and fresh. Their screen printing methods work on any type of organic t-shirt, the water-based organic inks are long-lasting and hard-wearing and a perfect choice for orders of over 50 ethical t-shirts. For smaller orders, direct to garment printing allows your design to sit perfectly straight onto the fabric; the print stretches the way the garment does.
Ethical tees supply a range of certified fair trade manufactured t-shirts that have been produced using sustainable energy generated from wind and solar power that provides an immediate solution for business and climate change. EarthPositive® apparel is made to demonstrate the highest possible environmental, social and ethical standards, in one of the world’s most environmentally damaging industries, and to provide the music, fashion and promotional garment industries with a familiar product with which to
promote awareness and take action on climate change.
